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OPHTHALMIC PRODUCTS
20 posts
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My Frame Gallery Links Virtual Reality and Opticianry
The online frame gallery gives patients more time to browse outside of the office, while saving time for eye care professionals every day.
Why I Love Supporting Independent Eyewear and Creative Frames
Knowing the story behind each frame in your optical can create a more personal experience for your patients.
Defining Your Personal Brand for Optical Success
Do you know your optical’s personal brand? Defining and identifying it can make significant impacts in your optical’s success.
Why Crizal Sapphire HR is a ‘Must-Have’ for Your Patients
Since 1997, Crizal has represented a different approach to lens surfaces, providing patients with attractive, durable eyewear.
By Pete Hanlin, VP, Professional Services, EssilorLuxottica and ABO Master Optician
March 7, 2023
Myopia Management: A Pillar of Our Practice
Implementing myopia management comes down to feeling confident talking to parents, knowing how to market it to your patients, and getting staff on board.
Package it Up
Offering tiered packages for eyewear has improved our practice’s revenue and our patients’ optical experience.
What is Your Sunglass Selling Strategy?
How does your practice prepare for sun season each year? While sunglasses are a must all year, they…
Top 10 Tips for Myopia Management
ECPs who specialize in myopia management shared some of their best advice for independent practitioners looking to adopt the specialty.
Are you “Independent Strong” when it comes to managing frames?
An average of 43 percent of the gross revenue collected for a practice comes from the sale of…