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OPHTHALMIC PRODUCTS
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Are you “Independent Strong” when it comes to managing frames?
An average of 43 percent of the gross revenue collected for a practice comes from the sale of…
Are you “Independent Strong” when managing contact lenses?
Before you can determine whether or not you are Independent Strong when it comes to managing contact lenses,…
Are you “Independent Strong” when it comes to managing eyewear lenses?
Managing eyewear lenses is a topic many optometrists stay out of. They’ve provided a prescription to the…
Bricks & Clicks
Follow these 4 steps to balance your brick-and-mortar retailing with your online retailing.
Selling Screen Safety
Michelle J. Hoff, OD, FAAO, ABO-AC, FNAO,Isabel Kazemi, OD, FAAO,and Mindi Lewis, MA, ABOC, FNAO People are spending…
Decode Your Dispensary
Implement these three secrets for optical sales success
Avoid the Blues
With these blue light-filtering lenses for your patients and your bottom line
Frame Sales Captured!
How we achieved an eyewear capture rate of 70%
It’s Time to Manage Myopia
A wide variety of treatments are available to slow the progression of myopia, so what are you waiting for?
Frame Board Certified
Take these four actions to certify that your frame board inventory is optimized for profitability.
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