Bill Gerber

Bill Gerber is the Founder + CEO of Omg! Optical Marketing Group and Contentlinq. His companies focus on creating highly engaging optical spaces and extraordinary customer experiences. He serves on the Vision Council and is a strategic advisor to many of the most successful companies in our field. Bill is considered the eye care industry’s leading expert in design and customer experience. His work can be found in over 10,000 optometry practices/optical stores worldwide, online, and in the ethos of modern optical design.