personal brand Archives - Independent Strong

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From Travel to Practice: My Ray-Ban Meta Glasses Story

Frames

By Bobby "Chip" Wood, OD

August 10, 2026

3 minute read

Dr. Chad Krietlow went from corporate optometry to a successful private practice, Complete Eyecare, in Blaine, MN.

From Corporate to $1M Independent Success

For the NEW practice

By Chad Krietlow, OD

August 7, 2026

5 minute read

How Creators, Culture and Luxury Are Redefining Eyewear 800x500

How Creators, Culture and Luxury Are Redefining Eyewear

Frames

By Julia Natoli

August 6, 2026

3 minute read

A woman holds a piece of chalk and finishes writing the word "Syllabus" in cursive across a dark, dusty chalkboard.

Rewrite the Syllabus

Professional Development

By Jessilin Quint, OD, MBA, MS, FAAO

August 3, 2026

4 minute read

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10 minute read

Defining Your Personal Brand for Optical Success

Do you know your optical’s personal brand? Defining and identifying it can make significant impacts in your optical’s success.

By Kristen Dalli, Editor

April 4, 2023

Supported By

JOBSON OPTICAL GROUP

Review of Myopia Management
AI In Eye Care
Review of Optometry
Review of Ophthalmology
Women in Optometry
20/20
Vision Monday
Jobson Optical Research
Frames Data
LabTalk Online
Jobson Interactive

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