Browsing Tag
optical
18 posts
A Step-by-Step Guide to Stopping Optical Walkouts
Practitioners can improve their capture rate in the optical by refining their communication skills with their patients.
Practice Profile: Guild Eyewear Studio
Dr. Ashley Szalkowski shares her journey into private practice ownership and how she created the practice of her dreams.
Easy Ways to Make the Most of Staff Training
These five tips can simplify your approach to staff training, ensuring all employees leave with new insights.
Top Efficiencies I’ve Learned Over 10+ Years in Optical
Adopting some of these efforts can improve productivity, profitability, and your patients’ experience.
Why Your Optical Should Use a Digital Measuring Device
Utilizing a digital device to obtain position-of-wear measurements on every single patient will provide a premium experience and help grow practice revenue.
Sports Eyewear in Our Practices: Tips for Success
Getting patients excited about sports eyewear can both keep your patients safe while playing and also boost your optical sales.
Jump Right In…The Water’s Fine!
One of my favorite parts of optometry is how we combine so many businesses under one roof. We…
Communication is Key in the Optical
When practitioners get involved in communicating about their optical, it’s likely to build trust between them and their patients.
How to Have a Successful Trunk Show
Have you been struggling to make the most out of your trunk shows? In the second installment of…
Using Retail Strategies to Increase Optical Success
Focusing on your patients’ needs is the fastest way to make your optical a winner.