Browsing Tag
optical success
5 posts
Set a Course For Optical Success
In the ninth installment of Dr. Stewart's Cold Start Series, she shares her best tips for practitioners starting an optical from scratch or looking to revamp their selection.
Sports Eyewear in Our Practices: Tips for Success
Getting patients excited about sports eyewear can both keep your patients safe while playing and also boost your optical sales.
Using Retail Strategies to Increase Optical Success
Focusing on your patients’ needs is the fastest way to make your optical a winner.
Why I Love Supporting Independent Eyewear and Creative Frames
Knowing the story behind each frame in your optical can create a more personal experience for your patients.
I Run a Successful Optical with No Doctor
Treating your optical like a business – not a medical practice – and staying true to your principles can bring long-term optical success.