Browsing Tag
Independent Strong
16 posts
Best Tips for Working with Your Sales Reps to Grow Your Optical Business
Creating strong relationships with your sales reps benefits your practice and your patients.
How to Have a Successful Trunk Show
Have you been struggling to make the most out of your trunk shows? In the second installment of…
Using Retail Strategies to Increase Optical Success
Focusing on your patients’ needs is the fastest way to make your optical a winner.
How EssilorLuxottica’s Leonardo Education Platform Creates Value for Independent Practitioners
Leonardo’s Essentials Programs were designed to streamline the training and onboarding process for independent practitioners.
Freshen Up for Success
Here in New England, the days are getting longer, the weather is (hopefully!) getting warmer, and my flowers…
My Frame Gallery Links Virtual Reality and Opticianry
The online frame gallery gives patients more time to browse outside of the office, while saving time for eye care professionals every day.
Why I Love Supporting Independent Eyewear and Creative Frames
Knowing the story behind each frame in your optical can create a more personal experience for your patients.
Defining Your Personal Brand for Optical Success
Do you know your optical’s personal brand? Defining and identifying it can make significant impacts in your optical’s success.
What Gets Measured Gets Managed, What Gets Managed Gets Improved
Rather than feeling overwhelmed by your optical, knowing the three specific optical KPIs you should be tracking can offer peace of mind and increase revenue.
I Run a Successful Optical with No Doctor
Treating your optical like a business – not a medical practice – and staying true to your principles can bring long-term optical success.
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