Browsing Tag
dispensary best practices
12 posts
What Does the Modern Optical Look Like?
Giving your optical a modern, updated look can improve the patient experience and your bottom line.
Communication is Key in the Optical
When practitioners get involved in communicating about their optical, it’s likely to build trust between them and their patients.
Best Tips for Working with Your Sales Reps to Grow Your Optical Business
Creating strong relationships with your sales reps benefits your practice and your patients.
Defining Your Personal Brand for Optical Success
Do you know your optical’s personal brand? Defining and identifying it can make significant impacts in your optical’s success.
What Gets Measured Gets Managed, What Gets Managed Gets Improved
Rather than feeling overwhelmed by your optical, knowing the three specific optical KPIs you should be tracking can offer peace of mind and increase revenue.
I Run a Successful Optical with No Doctor
Treating your optical like a business – not a medical practice – and staying true to your principles can bring long-term optical success.
Package it Up
Offering tiered packages for eyewear has improved our practice’s revenue and our patients’ optical experience.
Are you “Independent Strong” when it comes to managing frames?
An average of 43 percent of the gross revenue collected for a practice comes from the sale of…
Are you “Independent Strong” when it comes to managing eyewear lenses?
Managing eyewear lenses is a topic many optometrists stay out of. They’ve provided a prescription to the…
Decode Your Dispensary
Implement these three secrets for optical sales success