Who’s In Charge?
“Do you have a person in charge of marketing?” is the first question asked in the marketing section…
Prescribe Everything the Patient Needs
“Do you prescribe everything the patient needs?” is the first question Independent Strong asks in the section on…
2022 Independent Strong Special Report
As an independent practice owner, you strive every day to succeed in a competitive market and differentiate the…
Are you “Independent Strong” when managing your practice’s finances?
One way to think of the practice revenue collected is that it is a measurement of the level…
Are you “Independent Strong” when marketing your practice?
Marketing has two major functions – to get new patients into the practice and to encourage your current…
Are you “Independent Strong” when it comes to managing frames?
An average of 43 percent of the gross revenue collected for a practice comes from the sale of…
Are you “Independent Strong” when it comes to managing your team?
You can’t do everything yourself. That’s why you assemble a team around you to help deliver care…
Are you “Independent Strong” when it comes to managing industry partner relationships?
In any business, you are going to have a number of vendor relationships. Goods, lab services, utility…
Are you “Independent Strong” when managing contact lenses?
Before you can determine whether or not you are Independent Strong when it comes to managing contact lenses,…
Are you “Independent Strong” when it comes to managing eyewear lenses?
Managing eyewear lenses is a topic many optometrists stay out of. They’ve provided a prescription to the…
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