PINELLAS PARK, Fla. — Transitions Optical has officially opened the nominations for the 2024 Transitions Innovation Awards Program. ECPs can submit nominations at TransitionsPRO.com/Awards through December 6, 2024. Through this program, Transitions Optical recognizes and celebrates partners and individual optical industry professionals from Canada and the U.S. who have shown the highest level of commitment to innovating their business over the past year.
The four Transitions Innovation Awards categories are open to independent eye care professionals and practices, optical industry professionals and educators, national and regional retailers, optical laboratories, managed vision care companies, as well as lens manufacturers and buying groups. The categories include:
- Transitions Healthy Sight Ambassador (individual-only award)
- Retailer of the Year, North America
- Eyecare Practice of the Year, North America
- Channel Partner of the Year
The application process involves creating a PowerPoint presentation and submitting videos to support and personalize the entry. Nominees will be judged based on who best showcases their dedication to being an influential advocate of healthy sight by embodying one or more of Transitions’ brand values of innovation, quality, service, and education. Applications can be submitted directly by the applicant or nominated by a lab, lens manufacturer, industry colleague, or representative from an industry organization.
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